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Tobacco Companies run Advertisements Revealing the Truth of Smoking Harms
To promote tobacco products and induce smoking, tobacco companies fraudulently conceal the health risks associated with smoking. The false information disseminated by the tobacco industry misleads the public about the risks of using tobacco products and nicotine, harms of secondhand smoke, ‘light’ and ‘low tar’ cigarettes are ‘safer’ than the regular cigarettes, etc.

In 2006, the US District Court adjudge the tobacco companies to take action to clarify the harms of tobacco. It has been appealed by the tobacco companies. On 22 November 2017, the US Department of Justice had made the final judgement that tobacco companies have to put up corrective statements on televisions and newspapers to tell the true harms and risks of smoking.

The television advertisements (click here to view the advertisements), which are paid by the tobacco companies, will run on major channels in the US. Full-page advertisements will also be placed on more than 50 newspapers across the country. These advertisements will clarify the real adverse effects of smoking, including:

  • Smoking causes heart disease, emphysema, acute myeloid leukemia, and cancer of the mouth, esophagus, larynx, lung, stomach, kidney, bladder, and pancreas;
  • More people die every year from smoking than from murder, AIDS, suicide, drugs, car crashes, and alcohol, combined;
  • Cigarette companies intentionally designed cigarettes with enough nicotine to create and sustain addiction. Nicotine actually changes the brain – that’s why quitting is so hard;
  • 'Light’ and ‘low tar’ cigarette smokers inhale essentially the same amount of tar and nicotine as they would from regular cigarettes;
  • Children exposed to secondhand smoke are at an increased risk for sudden infant death syndrome (SIDS), acute respiratory infections, ear problems, severe asthma, and reduced lung function;
  • Secondhand smoke causes coronary heart disease and lung cancer, there is no safe level of exposure to secondhand smoke.

Tobacco companies have introduced a number of novel tobacco products in recent years, including electronic cigarettes and heat-not-burn tobacco products, claiming that these products are less harmful, safer and healthier, and attempting to mislead non-smokers especially teenagers to use. The US court order reveals tobacco companies’ commonly-used frauds and deceives to promote their addictive and harmful products. Therefore, the public should not try any forms of tobacco products.

The United States Department of Justice
American Cancer Society Cancer Action Network 
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